Did you know that Rolls-Royce delivered a record 6,032 cars worldwide in 2023? This achievement highlights their growth and the lasting appeal of their quality and luxury.
If you look at their range, from the classic Phantom to the new all-electric Spectre, you’ll see how they mix tradition with new ideas.
What’s really interesting is how they connect with their customers, building a sense of community and keeping them happy.
Want to know how they’ve done so well in key markets and what makes them stand out in the car industry?
Company Overview
Rolls-Royce Motor Cars, a part of the BMW Group since 1998, is known for its top-notch craftsmanship and luxury car engineering.
Based in Goodwood, England, Rolls-Royce combines its rich history with modern innovation under the motto “Inspiring Greatness.”
Their dedication to quality ensures that every car is a perfect example of luxury and detailed craftsmanship.
Product Offerings
Rolls-Royce’s products are the peak of luxury, top-notch engineering, and custom design.
From the flagship Phantom to the classy Rolls-Royce Ghost, each model shows the brand’s dedication to unmatched craftsmanship.
The adventurous Cullinan SUV and the cutting-edge all-electric Spectre highlight Rolls-Royce’s forward-thinking attitude.
Don’t miss the luxurious Rolls-Royce Dawn, ideal for those who love open-top driving.
Customer Engagement
Rolls-Royce not only offers top-of-the-line luxury cars but also excels in customer engagement.
Here’s how they do it:
- They host exclusive events to build a sense of community.
- They send you personalized marketing messages based on your interests.
- They actively seek customer feedback to keep improving their services.
Rolls-Royce ensures your opinions matter and your experience is unmatched.
Market Performance
In 2023, Rolls-Royce set a new record by delivering 6,032 cars, which is 11 more than last year.
Sales in the Asia Pacific region jumped by 47%.
The company’s factory expansions have made it a leader in the luxury car market, with strong growth in Britain and the Middle East, boosting its global presence.